In the "SKIN(S)CARE" project, artist Silvio Vujičić explores the boundary between care and violence, using his own cosmetic line as a critical tool.
In contemporary society, skincare has become a symbol of self-discipline, status, and identity construction, shaped by the influence of media, influencers, and the market. Through his own line of products—whose name symbolically merges “skin care” with “scars” and “scare”—Vujičić reveals the ambivalence of the beauty construct, highlighting its social and economic conditioning. His “natural” products, made from toxic ivy, mango, fig, or wild carrot, provoke irritation and rashes, challenging the idealization of the natural. Cosmetics thus become a medium of resistance and personal expression. The project raises the question: can deliberate skin damage become a form of personal style, just like tattoos or other forms of body modification?
Vujičić deconstructs normative ideas of health, beauty, and ugliness, showing that these are fluid, culturally determined concepts. His work offers no comfort—it provokes and destabilizes, urging us to reconsider both personal and societal beliefs. "SKIN(S)CARE" transforms everyday routines into a critical platform, where care is no longer just about tending to the body, but becomes a space of resistance, art, and identity redefinition.
Artist: Silvio Vujičić
Project: SKIN(S)CARE
Collaborators: Damjan Brundić, exhibition element design – outdoor tables; Mladen Donadini, VR support and design of rash elements; Mihael Giba, VR and software support, VR interface; Nika Smadilo, design - preliminary planning and spatial design; Ivan Slipčević, filming; Stipica Tomić, professional artistic and laboratory support and development
Organization & Production: KONTEJNER
Curator: Olga Majcen Linn / KONTEJNER
Technical realization: Jakov Habjan, William Linn, Maxime Weinmann
Design: Silvio Vujičić Studio
PR and social media: Inesa Antić
The exhibition has been realised within the framework of the EU project Future DiverCities.
